Waitrose New Farm Friendly Advert
We’ve become slightly obsessed with watching the Waitrose Live From the Farm stream on YouTube.
This has come about as part of Waitrose new marketing campaign to show customers that they sell free-range, British produce. It’s such a simple but effective way of getting a point across, without the whole thing feeling forced and “staged”.
Granted, a lot of the footage is of the animals grazing and wandering around, not the most exciting viewing, but occasionally there’s the odd bit of video gold with a cow sniffing the lens or a chicken strutting past.
Working for a marketing company from a farm, we just thought it was a novel bit of work from Waitrose!
