Why We Love Farm24…
Farm24 is one of our favourite dates in the agricultural calendar, and it’s taking place this Thursday, 30th July!
It’s a brilliant opportunity to give the general public a real insight into British farming and show what goes on behind the scenes, helping consumers to connect with the story behind their food.
Farm24 is a great time for both livestock and arable farmers to share content about their day-to-day life, and even farms that have diversified to share their story of why and how they have diversified their business.
As a marketing agency specialising in agriculture and rural businesses, we know how powerful these stories can be, and every farm has something worth sharing!
If you’re taking part this year, don’t overthink it, here are a few simple content ideas to share throughout Farm24:
• Start the day with an early morning view/sunrise and introduce yourself/your farm/your team
• Show what you’re working on: harvesting, feeding livestock, milking, managing crops
• Share behind-the-scenes moments people wouldn’t normally see
• Answer common questions you get about farming
• Share myth-busting content about common misconceptions in farming
The best content is often the simplest, and Farm24 isn’t about creating the perfect video; it’s about authenticity, opening up conversations and showing an honest glimpse into life on the farm.
We’ll be following along and enjoying seeing all your content!
See some of our latest work with agricultural and rural businesses here.
